Thats the big idea behind PureOlogy. And its no longer an impossible dream. How do they do it? These shampoos dont have a drop of nasty carcinogenic sulfates that strip and fade colour. In fact, the entire PureOlogy collection treats colour with respect. These advanced formulas keep colour fresh and hair healthy with ingredients that minimize oxidation.
|Anti Frizz products by Pureology|
4.2 oz $29.00
This lightweight performance humidity-resistant smoother transforms frizz to fabulous instantly! A blend of the finest multiweight silicones are able to penetrate deep into the hair shaft to work inside and out. Maximizes colour retention, increases colour vibrancy and leaves hair super smooth and shiny. Alcohol free formula.
|Styling products by Pureology|
Colour Stylist Anti-Split Blowdry
6.5 oz $29.50
Lightweight humidity resistant cream. Adds moisture and reflective shine for an effortless blow-dry. Mild hold.